(第 5 期)   第三卷第一期   2008 年 12 月 1 日出刊

數位出版產業之構面研究

Facets of the Digital Publishing Industry

本文關鍵字:數位出版授權模式數位版權管理微笑曲線Digital publishingLicensing modelsDigital rights managementSmile Curve

本文摘要

當數位時代來臨,數位出版成為全球出版產業的未來發展趨勢,因此充分瞭解數位出版產業鏈中所牽涉的各種議題就相當重要。本研究採用文獻分析與深度訪談的方式,探討國內外數位出版產業發展,並分析歸納出數位出版產業四大構面:一、技術、標準與版權管理機制;二、授權模式;三、內容;四、經營模式。最後探討數位出版產業鏈三個參與者(作者、出版者與整合者)所扮演的角色,並描繪出數位出版產業鏈的微笑曲線。

With the arrival of the digital era, digital publishing has become a global trend for the publishing industry. Considering this, it is important to fully understand issues regarding the entire digital publishing industrial chain. Literature analysis and in-depth interviews were used to study the development of and the following four facets of the digital publishing industry: (1) technology, standards, and digital rights finding materials and the quality of bibliographic records are highly correlated. It is necessary to enhance the quality of bibliographic records before implementing FRBR frame publishing industrial chain were also investigated.

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