(第 15 期)   第八卷第一期   2013 年 12 月 1 日出刊

首位卡片分類受試者對修正型卡片分類法影響之研究

The Impact Study of Seed Participant to Modified Delphi Card Sorting

本文關鍵字:修正型德菲式卡片分類法;尋獲度;卡片分類法; Modied-Delphi Card Sorting; Findability; Card Sorting

本文摘要

為改善傳統卡片分類法於實驗時間及參與卡片分類受試者人數之成本,Paul 於2008 年提出修正型德菲式卡片分類法。此方法以改良之線性德菲法方式進行實驗,卡片分類受試者對於前一位卡片分類受試者的分類架構結果提出修改回饋,再將結果傳給下一位卡片分類受試者,最後一位卡片分類受試者所得出的分類架構結果則視為所有人一致的結果。於此實驗中,前後卡片分類受試者間影響無可避免,然首位卡片分類受試者之分類架構結果為實驗進行之主要源頭,所有卡片分類受試者之分類架構均受其影響,因此首位卡片分類受試者背景因素是否會造成最後網站尋獲度成效之差異為本研究探討之主要議題。本研究設計與資訊架構領域有關的3 位人士:圖書館館員、一般使用者以及業界資訊架構師,擔任首位卡片分類受試者,接續之卡片分類受試者為同一批人之一般使用者,但執行卡片分類之順序不同,以產生3 種不同之網站架構。後續再以尋獲度問卷進行尋獲度實驗分析,探究於修正型德菲式卡片分類法之進行中,首位卡片分類受試者之背景是否會影響其網站之尋獲度。 In order to improve the cost on number of participants and experimental time resulted by applying traditional card sorting method, in 2008 Paul proposed a novel new card sorting method named modified Delphi card sorting to help in web sites constructions. This method is reformed from Delphi experiment in linear manner.Each participant proposes feedbacks and adjustments to the sorted architecture done by the previous participant, and then gives his results to the next participant. The final architecture result will be considered as a consistent one for all participants. The inter-influence between contiguous participants will be inevitable during the experiment. However, all the rest participants will be affected by the sorted architecture generated by the seed participant; it may be the major impact source. Whether the backgrounds of the seed participants will have impacts on the effectiveness of findability of final architectures,is a critical issue to conduct modified Delphi card sorting. In this study, we designate three persons who are related to information architecture discipline as the seed participates: a librarian, a student user, and an information architect. The following participants are the group of same student users randomly selected from the university, but in different orders during experiment process, to produce three diverse website architectures. Finally, the findability questionnaire is conducted and statistical analysis is applied to explore that whether the backgrounds of the seed participants will affect the findability of websites finally generated by modified Delphi-type card sorting method.
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