(第 16 期)   第八卷第二期   2014 年 6 月 1 日出刊

基於層面分類概念建構大學圖書館網站標籤之研究

University Library Website Labels Construction Based on the Concepts of Faceted Classification

本文關鍵字:網站標籤;資訊架構;卡片分類法;尋獲度;層面分類 Website Labels; Information Architecture; Card Sorting; Findability; Faceted Classification國立臺灣師範大學圖書

本文摘要

值此電子化時代,利用網站獲取資訊,已經是現代人經常從事的行為,圖書館網站更是提供多元資訊、資源服務的管道,如何讓使用者能方便、有效率地從圖書館網站中取用所需之資訊,使圖書館網站收藏的資訊發揮應有價值,是網站設計者必須深思的問題。而一個網站中,標籤系統是網站與使用者溝通的重要橋樑,標籤設計之良窳,將會影響使用者是否能有效且準確的獲得資訊。因此本研究嘗試結合層面分類的概念,藉由使用者討論提供所認知的標籤名稱建議,以層面特性分析標籤詞彙的語意關係,並建立其與原網站標籤間之對照,協助使用者對網站標籤的 認識,以促進使用者於卡片分類實驗之進行,進而建構更符合使用者認知的圖書館網站架構。本研究分五個階段進行:(一)透過網站內容分析,篩選適當之研究標籤項目;(二)進行使用者標籤討論與網站標籤歸納命名;(三)針對使用者所提出之標籤名稱意見,參考層面分類原則建構標籤詞彙語意關係與原網站標籤間之對照;(四)進行前述所產生不同類型網站標籤之卡片分類實驗;(五)就不同網站架構進行尋獲度測試。研究結果顯示,結合層面分類概念所附註詞彙關聯對照之標籤,可以加深使用者對圖書館網站標籤的理解,同時也能提升使用者進行卡片分類時的信心,將卡片分類至受試者認為最合適的位置;並且經由使用者進行卡片分類後所建立的網站架構,其網站尋獲度確實優於原圖書館標籤或使用者直接替換過之標籤所建立的網站架構。 In the digital age, people use websites to access information frequently. How to make users access the required information from the websites conveniently and efficiently to bring the values of them, website designers must seriously take the problem into consideration. Labeling systems are the important channels to converse with the users in a website. The design of labels will affect whether users can require the accurate information efficiently. Therefore, this study attempts to apply the concept of faceted classification to establish the corresponding references of the original web site labels’ names and perceived labels’ names proposed by users, including vocabulary equivalent, hierarchical and associative relationships. The corresponding references are expected to assist users in card sorting experiment, and thus we can construct a library website that much more conforms to users' cognition. This study has five main steps. First, we analyze the contents of library website and pick out the labels. In second step, the participants will discuss the website labels selected from first step and rename the labels if the labels are not easy to understand. Then the researcher will collect all these original library labels (named A labels group), the users’ discussed and renamed labels (named B labels group), and apply the concepts of faceted classification to construct the corresponding references of labels between the original labels and users’ perceived labels in the third step, this will be the third kind of labels (named C labels group). Card sorting test is then applied in the fourth step, using three different labels group to construct three new website structures. Finally, we use the evaluation of findability of website to compare the differences of three websites structures to verify the effectiveness. The study shown that the C labels group can help the users get more understanding to the labels and have more confidence when they conducted card sorting tests. The evaluation of findability also verified that the website structure built after the card sorting test with C labels group, is better than other two website structures. That is, the website structure built after the card sorting with the corresponding references of labels between the original labels and users’ perceived labels is more accord with the users’ requirements.
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